OECD Revises UK Growth Forecast

The Organisation for Economic Co-Operation and Development (OECD) has revised its forecast for UK economic growth this year, upping the figure to account for a strengthening financial situation. At RTA Business, we recognise that this puts you in a stronger position when you decide it’s time to sell your business.

Various reports have suggested that business leader confidence is stronger than ever this year, due to national economic recovery and expectations that growth will return to pre-recession levels by this summer. This latest report is set to further persuade business leaders that now is the time to buy your business.

The OECD Forecast

This week the OECD released its latest forecast for UK growth, in what was an upward revision of previous estimates. In November, the Paris-based organisation claimed that in 2014 the UK economy would grow by 2.4%. Now they’re suggesting that the country’s economy will expand by 3.2%. This contrasts with an OECD average national estimate of 2.2%.

There are several factors that led to this revision of OECD growth estimates and each individually and collectively suggests an economy in full-fledged recovery. This month the services sector, which has dominated in recent quarters, rose for the 16^th straight month, sterling rose to a five and a half year peak against the dollar, and economic growth rates have continued to impress.

It’s important to note here that UK growth has outstripped forecasts for not only the US and China but every country in the G7.  Furthermore, global growth is expected to measure 3.4%.

RTA Business Comments

These figures suggest one thing - that it could be the right time to sell your business, and here’s why. First, the fact that the UK economy is set to expand this year, means that buyers should have more capital and when they have more capital coming in, they tend to want to spend that to create more – what  better way to do so than to buy your business?

Secondly, these figures should boost buyer confidence in the strength of the UK economy, meaning they’ll be surer that they’ll be able to profit from your business after they’ve bought it. Finally, these figures suggest that UK companies are in a stronger position than their foreign rivals, which further boosts business leader confidence.

At RTA Business we realise that these numbers indicate one thing- you are in a particularly strong position to sell right now.

RTA Business’ Top Five Tips For Effective Market Research

Market research is the lynchpin any successful business is based on, but it’s hard to know where to start when crafting an effective market research strategy. That’s why this week, RTABusiness Consultants thought we’d list for you these top five tips for effective market research.

You need to know your customer if you ever hope to sell your business. Not only is it the best way to actually make money (and show a buyer that your business will bump up their bottom line), but it also shows your buyer who they can target once they buy your business.

A buyer will want to know who your target consumer is, there’s no two ways about it. If you can’t show them that, they will walk away. So what do you need to know to cobble together an effective market research strategy?

A Few Tips from RTA Business

1) Be Broad: Use every avenue available to you – the more information you get, the clearer the picture of your target consumer will be. Use social media sites liberally to gather market data, as they have the capability to reach millions of people with minimal cost.

2) Open Ended Questions: Whenever you question potential consumers, do so by using open ended questions. This allows them to provide the accurate information you need to correctly identify your target market. Close ended questions often lead to gaps in information.

3) Embrace Convenience: Consumers tend to avoid answering market research surveys simply because they see it as a waste of their time, so make it convenient for them. An increasingly popular tactic is to approach consumers by smartphone, as in the modern world, smartphones are practically glued to people’s hands.

4) Political Correctness. Market research efforts have a nasty habit of offending people if questions are framed with language deemed unacceptable. This damages your overall brand. Always be conscientious of how consumers may react to market research methods.

5) Persistence Pays: Again, you’re probably not going to entice a consumer to contribute to your market research efforts on the first try, but you might on the second. Be persistent and they’ll contribute just to get rid of you!

We’ve hit the National Borrowing Target!

News has filtered through and been hailed by economists this week that the UK government has managed to reach its annual borrowing cut target. What benefits could this bring to those who are looking to sell their business in the current economic climate?

National borrowing rates directly affect businesses. This is because, the more the country borrows, the more prices, taxes etc. go up. This effects a company’s bottom line and weakens their position when trying to persuade a potential buyers of the benefits that said company can bring to their own bottom line.

A Victory for the Budget

It has been reported that the nation’s government borrowed a sum totalling £107.7 billion in the previous financial year. This may seem a lot, but in fact it was significantly lower the £115.1 billion borrowed by the country the year before.

So what have the government set as the target for national borrowing rates? In the budget the Chancellor suggested that for the full year, the budget deficit should measure £107.8 billion. This means that not only has the national economy narrowed the gap, but it has done so by £0.1 billion than it expected to; always good news!

Specifically, the numbers quoted on the issue by the Office of National Statistics (ONS) suggests that leaving out fiscal interventions, borrowing fell from £11.4 billion in March 2013 to £6.7 billion for the month this year. Furthermore February’s data was revised from £9.3 billion to £8.8 billion.

A Psychological Boost

Figures like these have both physical and mental effects for UK economic growth, and one is as important as the other. Howard Archer, chief economist at analysts Global Insight commented on the issue:

"While in reality, it made little difference whether the chancellor just hit or just missed his fiscal target for 2013-14, the fact that he did make it provides a psychological boost for the government and it may support belief that he can hit his longer-term targets."

At RTA Business, we recognise that the psychological effect this will have on buyers will help you in your quest to sell your business. It will further convince them of the sustainability of the economic recovery, which will give them more incentive to expand by buying your business.