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Friday 13 June 2014

RTA Business’ Top Five Tips For Boosting Creativity

The best, most lucrative businesses are built on creativity, and without it, you’re never going to attract a buyer and make a tidy profit. This is why RTA Business, this week, has decided to list its top five tips for boosting creativity!

The Importance of Creativity
A business isn’t built on knuts and bolts alone. You need a product and that product has to be capable of generating a significant amount of revenue over the long term. That’s why you need to be creative. You need to have the capability to dream up a product so useful that it’s capable of attracting a sustained customer base. No easy task.

It’s doubly important if you’re looking to build up your company, only to sell it off for profit one day. A buyer won’t be interested in a firm that merely stays above water. They want to buy a business that will make them a lot of money; the more profit avenues you can dream up, the more attractive your business will be when you decide it’s time to sell.

The Creative Top Five from RTA Business

However it’s easier said than done to get creative – that’s why writers so often have writers block, it’s all about inspiration, which isn’t something you can automatically tap. However, you can help stimulate your mind along the way with these top five tips:

1      Observe the World around You: How are you ever going to dream up a new product that will sell well if you don’t know the world you’re selling it to? Observe your customer base and let them inspire you.

2      Seek out a Little Help: Other people have fresh life experiences to bring to the table that you don’t. Use that different perspective to spark your own imagination. They may know something that you don’t that makes your impractical idea work.

      Embrace New Experiences: Get out of your comfort zone. Travel to new places, listen to music you never have before etc. If you open your mind, you never know what you may encounter that will give you that ‘profit margin changing’ idea.

4    Get Imaginative: You need to think outside the box, and to do so, you need to ask ‘what if.’ Take a scenario and ask what the wildest possible outcome could be. You’d be surprised what practical ideas often come from the wildest of situations. Take the internet as an example!


5       Be Brave: This is the best possible tip we could give you, don’t be afraid to take risks. Do you think people like Mark Zuckerberg and Steve Jobs got to where they are by playing it safe?

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